Qru Member Portal

qru.co ↗

Culture Qru · September 17, 2026

YOUR CULTURE QRU
MEMBER PORTAL

Your private home for everything you need before, during and after your Qru.

Hosted by JBL · Soho, NYC

ADD TO YOUR CALENDAR ↗

02

Your participant materials

YOUR GRAPHIC AND COPY TO SHARE ON SOCIAL

Upload your headshot and add your details to create a ready-to-share graphic for this experience.

SELECT YOUR GRAPHIC COLOR

YOUR
PHOTO
Qru — Join ours / Build your own

I'M JOINING

THE CULTURE QRU!SEPTEMBER 17, 2026 | HOSTED BY JBL IN SOHO
YOUR NAMEYOUR TITLE · YOUR COMPANY
I’m one of 30 senior leaders coming together for a completely off-the-record experience to unpack the tensions shaping culture-forward marketing, and what it really takes for brands to stay relevant in a world that never stops moving.THANK YOU TO THE QRU PARTNERS
JBL · PRAYTELL AGENCY · RAD AMPLIFY
03

Culture Qru Experience Agenda

A DAY WITH THE QRU

  1. Official Kick Off & Lunch
  2. Open Qru Forum: Marketer Showcase & Interactive Session
  3. Private Breakouts: The Equilibriums of Culture Marketing
  4. Qru Special Guest / Experience
  5. Qru Cocktail Reception
  6. Wrap

04

THE BREAKOUT THEME

THE EQUILIBRIUM OF CULTURE-FORWARD MARKETING

This is the theme for our 90-minute breakout session, where we will address blueprints, budget & bets through the tensions that define culture-forward marketing.

MAKE SURE TO COMPLETE THE SURVEY HERE ASAP ↗

We'll provide your Discussion Guide approximately one week prior to the experience.

  • Shiny Object Syndrome vs. Repeatable Engines
  • Speed vs. Structure
  • Risk vs. Reward
  • Reach vs. Relevance

05

THE CULTURE QRU

THE COMMITMENT

30 marketers.
No distractions, showing up late, or fluid participation.

The full list of those attending is included in your Qru email. We are keeping the participant list off this portal. All that we ask is that you:

  • Kindly commit to the full experience! Our format is designed as a cohesive journey, not a drop-in schedule.
  • Understand your role! As an invite-only and exclusive experience, last-minute changes highly disrupt and impact the experience for others.
  • Qru Replacement! If you cannot make it, we ask that you ensure your seat is filled with a colleague or eligible nomination.
Nominate a Replacement ↗

08

Post-event

SHARE YOUR
INSIGHTS

Tell us what you took away from Qru. We will keep your answers anonymous while you help us capture the ideas and perspectives from the room.

Share Your Insight ↗

09

Post-event

THE QRU
WRAP REPORT

We'll share the post-event Wrap Report here approximately 1–2 weeks after the experience.

11

The next room

WHAT'S NEXT &
NOMINATIONS

Know someone who should be part of the next Qru experience? Want to know about our next event you should attend?

Nominate Someone ↗ Qru Calendar ↗